(LAS VEGAS) OPTX, the award-winning casino intelligence platform, has announced its latest partnership in Oklahoma with Comanche Red River Hotel Casino.

Comanche Red River Hotel Casino acquired OPTX, the best-in-class Player Development, Connect, Slots, and Marketing solutions. David McCardell, Director of Marketing for Comanche Red River Hotel Casino, hailed OPTX as the perfect solution, “Using OPTX, we gain indispensable insights and recommendations that enable us to make significant, strategic choices daily. The user-friendly platform empowers our team to develop focused promotions, enticing offers, and memorable experiences that connect with our guests.”
The OPTX solutions facilitate seamless communication and collaboration among casino teams and provide well-defined operational value within the property.
Brooke Fiumara, co-CEO of OPTX, shares her excitement regarding the latest collaboration stating, “In today’s highly competitive gaming market, leaders need a single platform solution that doesn’t just present data, it provides the functionality for operators to use it.”

OPTX is a leading technology platform for casino operators, utilizing artificial intelligence to deliver innovative solutions. Since its inception in 2019, OPTX has been transforming the industry by leveraging player data to ignite productivity, simplify operations, and drive growth. By unifying operations, people, and technology, OPTX has consistently provided remarkable results for countless organizations. To learn more about OPTX's comprehensive suite of solutions, visit www.OPTX.com.